Fraud Blocker

Automation Use Case

Post-Event Follow-Up & Engagement
Turn one great event into reviews, referrals, and repeat bookings — automatically.

🎥 Watch These First

Step-by-step video guidance to help you learn how this automation works and how to set it up in your PPM account.

(Part 1 of 2)

(Part 2 of 2)

⚠️ IMPORTANT: New Autopilot Automations will not be automatically activated for existing events already in your PPM schedule (even if you set it to ‘auto-activate’).  You need to manually activate automations for existing events.

🎯 Goal

Stay top-of-mind after the party — and turn happy clients into reviews, referrals, and rebookings.

👤 Who This Is For

  • Businesses that want to grow through word of mouth
  • Anyone looking to automate thank-yous, and review requests
  • Teams that care about client relationships beyond the event day

✅ Why It Helps

  • For You: More reviews, referrals, and repeat bookings — with zero manual effort
  • For Clients: Thoughtful follow-up that feels personal and professional
  • For Team: Clear post-event tasks that close the loop on every gig

✅ What it includes

This sequence includes 3 automations triggered after the Event Date. It ensures you stay connected with clients even after the party is over — and turn that connection into value.

Automation Flow

  • 1 day after Event Date

    1

    Event Wrap-Up & Feedback Request

    Actions: Email client, staff, self + SMS client, staff

  • Send Thank-You Gift/Card

    Actions: Email self

    2

    3 days after Event Date

  • 14 days after Event Date

    3

    Referral Request & Future Booking Invitation

    Actions: Email client

Other resources for party businesses
built with ♥ by our team